Fabricville was established in 1970 when Fabricland, the largest fabric retailer in Canada, took the decision to expand to the province Quebec. The first Fabricville opened in Montreal over 45 years ago and since then has expanded to 24 stores throughout Quebec and Atlantic Canada. Whether customers are looking for custom window coverings, home décor accents or in-store expertise, Fabricville offers them the best value for their dollar.
Twofold Creative was asked to shoot various products for use in lookbooks, flyers and website. The styling, lighting and post-production were all done in house.