Fabricville was founded in 1970 as an expansion of Fabricland, the largest fabric retailer in Canada. Fabricville has quickly become a go-to destination for fabric enthusiasts, designers and creative individuals seeking the finest
fabrics and exceptional service. This is the beginning of a remarkable journey that has spanned over 50 years.

Design and layout of the spring and fall look books for the blog (2019 to 2022). Inspired by fashion, a fun yet trendy typeface was chosen for the look books. The storyboards were created to inspire the viewer to sew a new outfit for the upcoming season. Marketing collateral includes designing email ads and website sliders to advertise the blog posts.